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Informed Owl

Wise Local Marketing

Reputation Management

Are Your Ears Burning?

People are talking about you online, and it’s important to listen. Informed Interactive’s reputation management system tracks Web mentions of your business to optimize your online presence and set you apart from your competition.

Benefits:

  • Grow your base of fans and followers.
  • Enhance the positive things being said about your business.
  • Address negative experiences and customer service concerns.
  • Submit, correct and build your business’ online profiles.

Did You Know?

  • 50 percent of comments about a brand come from Internet sources not directly related to its business (1).
  • 25 percent of search results for the world’s largest companies are user-generated content (2).
  • 2/3 of bloggers blog about brands. 1/3 feature brand/product reviews and 1/3
  • post about everyday experiences in stores or with customer care (3).
  • 36 percent of social media users post brand-related content (4).

Contact your local Internet director to learn more about how your business can benefit from reputation management.

1 OTO Research (FullSIX group) and Digimind, 2010
2 Socialnomics, 2009
3 Technorati, 2011
4 The Social Skinny, 2012

Your customers are online. You should be too.

Informed Owl certified Internet Marketing Professionals can help you reach your audience.

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